Practicality is everything.
Contrary to what some folks will tell you, the secret to good websites is pretty simple. They are places that you would want to hang out on.
That means they are dynamic, interesting and easy to use. And they do what they are supposed to - whether it's a fully-fledged ecommerce platform, or a simple informational blog.
ON PROGRAMMING: This site, and much of our client work, uses CMS180. Not only is this the most convenient and intuitive content management system we have ever used (if you can type in Word, you can use CMS180), it's also backed up by the most dedicated, knowledgeable geeks we know.